Real Data. Real Hand-Raisers. Real ROI.

We don't track clicks.
We track conversations.

Every number on this page represents a real agent, a real reply, and a real commission. No vanity metrics. No impressions. Just the only thing that matters: people ready to buy or sell.

The Fieldnote Benchmark

Our standard for success — across every market, every time.

Hand-Raiser rate per 100 clean contacts — our consistent performance baseline across all markets.

35%

Average open rate on active SOI campaigns. Industry average sits at 18%.

0.4%

Post-scrub bounce rate. Most untouched databases average 12%+ before we clean them.

Ad spend required. Every Hand-Raiser comes from a database the agent already owns.

Featured Case Study

Micah Munro · RE/MAX Hallmark

One Simple Email.
Six-Figure GCI.

Micah had a database full of past clients and leads — but like many agents, staying in touch felt overwhelming. Instead of spending money on ads or chasing cold leads, he sent one simple, personal email to his existing contacts. No hard pitch. Just genuine value and a reminder that he was there to help.

"I couldn't believe how many people responded. Some I hadn't heard from in months. This one email changed everything."

— Micah Munro, RE/MAX Hallmark Top Producer

Replies in 24hrs

New Clients

6-Fig

GCI Generated

Ad Spend

The Strategy

Start with your existing database

Give value first — no hard pitch

Make it easy to reply

The $2.7M Win

One email.
A $2.7M listing.

We ran a Saturday Morning sequence against Adrienne Mineiro's dormant database — totally done for her. 48 hours later, her phone lit up.

"By the way I took a 2.7 million dollar listing yesterday that was prompted by these emails. I'm so excited about what you're doing!"

— Adrienne Mineiro, Real Estate Agent

$2.7M

Listing · Prompted by one email

What Agents Are Saying

Results agents actually talk about.

Johnder Perez

Broker/Manager · RE/MAX Hallmark

"Consistent, high-quality leads without chasing."

Justin Baker

Director of Coaching · Coach Pipes

"Incredible results, clear impact."

Feras Riyal

Broker · eXp Realty

"I get new leads from my sphere every month."

Cleo Culver

Real Estate Agent · San Francisco

"I actually got an appointment this week from an email we sent in January!"

Consistent Performance

35% open rates.
Month after month.

Peter has been running Fieldnote sequences consistently and averaging a 35% open rate across his SOI campaigns — nearly double the industry average. This isn't a one-time spike. It's what happens when the right message goes to the right people at the right time.

35%

Average Open Rate

Sustained across multiple campaigns

Fieldnote (Peter's SOI) ~35%

Industry average ~18%

Generic newsletter ~12%

Ready to See These Numbers in Your CRM?