We've spent years perfecting a 4-phase reactivation cycle that cleans your data, protects your domain, and wakes up your dormant leads. Here's the play-by-play.
Most CRMs are 30% junk—other realtors, fake emails, and internal staff. Sending to these doesn't just waste your budget; it actively damages your deliverability and can blacklist your domain.
We cross-reference and remove competing agents and brokerages from your list.
We fix "ALL CAPS" and garbled names so every email reads like it was written by a human.
We ping every email server to confirm the address is active before we ever send.
[email protected], bot entries, and internal staff are removed from all marketing loops.
We don't treat a past client the same way we treat a 3-year-old Zillow lead. Every person in your database gets placed into a high-value bucket so the messaging hits exactly right.
Your past clients and referral network—the highest-trust segment with the shortest conversion path.
Old online leads (Zillow, Realtor.com) that went cold. High volume, strong reactivation potential.
New leads that need immediate, high-touch follow-up before the window closes.
We deploy our proprietary "Hand-Raiser" email series. These aren't generic newsletters—they're short, personal, and built to do one thing: get a reply from someone who's ready to move.
We send when your contacts are actually thinking about their homes—not buried in their 9-to-5. Weekend and evening timing consistently outperforms Tuesday morning blasts.
We use questions that make it easy for a lead to say "Yes, I'm still looking"—removing every barrier to a reply.
Every message is written to read like it came from you personally—because your contacts already know your name.
When a lead raises their hand, they land directly in the CRM you're already using. No new login. No new tool to learn. Just a notification and a warm conversation waiting for you.
You get a notification the second a lead replies—so you can strike while the iron is hot.
Hand-Raisers are tagged and updated directly in your existing CRM. We work inside GHL, Follow Up Boss, Lofty, Sierra, and more.
Every hard bounce is marked Invalid, keeping your database healthy and your domain reputation intact for years to come.
Not sure if your list is clean? Download our exact checklist — the same 7-point audit we run on every database before a single email goes out. Free, no fluff.
The biggest reason agents don't act on their database? Another platform to manage, another password to remember, another dashboard to check. We eliminate that entirely. Fieldnote works inside the CRM you already use every day.
Works with your CRM
Every plan includes the 7-Point Scrub, the Saturday Morning Sequence, and Hand-Raisers delivered to your existing CRM.
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Database reactivation for elite real estate teams. We find the deals already in your CRM.
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